Data protection

1. preamble

With the following data protection declaration, we would like to inform you about which types of your personal data (hereinafter also referred to as "data") we process, for what purposes and to what extent. This data protection declaration applies to all processing of personal data carried out by us, both in the context of the provision of our services and in particular on our websites, in mobile applications and within external online presences, such as our social media profiles (hereinafter collectively referred to as "online offering").

The terms used are not gender specific.

As of December 11, 2025

2. responsible

Jennifer Ziegler – Practical Training LMS
Jennifer Ziegler
Kösters Kamp 11
31840 Hessian Oldendorf

Email address: datenschutz@praxistrainings-lms.de

Telephone: +4951527800574

Imprint: https://praxistrainings-lms.de/impressum/

3. Address of the supervisory authorities

The State Commissioner for Data Protection in Lower Saxony:
Denis Lehmkemper
Prinzenstrasse 5
30159 Hanover
Telephone: 05 11/120-45 00
E-mail: poststelle@lfd.niedersachsen.de
Homepage: https://www.lfd.niedersachsen.de

4. Overview of processing

The following overview summarizes the types of data processed and the purposes of their processing and refers to the data subjects.

Types of data processed:

- Inventory data

- Payment details

- Location data

- contact details

- Content data

- Contract data

- Usage Data

- Meta, communication and procedural data

- Image and/or video recordings

- Sound recordings

Categories of data subjects

- Customers

- employees

- interested persons

- Communication partner

- User

- Business and contractual partners

- Pupils/students/participants

- People depicted

Purposes of processing

- Provision of contractual services and fulfillment of contractual obligations.

- Contact inquiries and communication.

- Safety measures.

- Direct marketing.

- Range measurement.

- Tracking.

- Office and organizational procedures.

- Remarketing.

- Conversion measurement.

- Click tracking.

- Target group formation.

- A/B testing.

- Managing and responding to inquiries.

- Firewall.

- Feedback.

- Heatmaps.

- Surveys and questionnaires.

- Marketing.

- Profiles with user-related information.

- Provision of our online offering and user-friendliness.

- Information technology infrastructure.

5. Relevant legal bases

Relevant legal bases according to the GDPR: Below you will find an overview of the legal basis of the GDPR on the basis of which we process personal data. Please note that in addition to the regulations of the GDPR, national data protection regulations may apply in your or our country of residence or domicile. If more specific legal bases apply in individual cases, we will inform you of these in the data protection declaration.

- Consent (Art. 6 para. 1 sentence 1 lit. a) GDPR) – The data subject has given his or her consent to the processing of personal data concerning him or her for a specific purpose or several specific purposes.

- Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR) – Processing is necessary for the performance of a contract to which the data subject is a party or in order to take steps prior to entering into a contract at the request of the data subject.

- Legal obligation (Art. 6 para. 1 sentence 1 lit. c) GDPR) – Processing is necessary to fulfill a legal obligation to which the controller is subject.

- Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR) – Processing is necessary to safeguard the legitimate interests of the controller or a third party, unless the interests or fundamental rights and freedoms of the data subject which require the protection of personal data outweigh them.

National data protection regulations in Germany: In addition to the data protection regulations of the GDPR, national data protection regulations apply in Germany. This includes in particular the law to protect against misuse of personal data during data processing (Federal Data Protection Act – BDSG). In particular, the BDSG contains special regulations on the right to information, the right to deletion, the right to object, the processing of special categories of personal data, processing for other purposes and transmission and automated decision-making in individual cases, including profiling. Furthermore, state data protection laws of the individual federal states may apply.

Note on the validity of the GDPR and Swiss GDPR: This data protection notice serves to provide information in accordance with both the Swiss Federal Data Protection Act (Swiss DSG) and the General Data Protection Regulation (GDPR). For this reason, we ask you to note that the terms of the GDPR are used due to the broader spatial application and comprehensibility. In particular, instead of the terms "processing" of "personal data", "overriding interest" and "personal data requiring particular protection" used in the Swiss DSG, the terms "processing" of "personal data" as well as "legitimate interest" and "special categories of data" used in the GDPR are used. However, the legal meaning of the terms will continue to be determined according to the Swiss DSG within the scope of the validity of the Swiss DSG.

6. Safety measures

We take appropriate technical and organizational measures in accordance with the legal requirements, taking into account the state of the art, the implementation costs and the type, scope, circumstances and purposes of the processing as well as the different probabilities of occurrence and the extent of the threat to the rights and freedoms of natural persons to ensure a level of protection appropriate to the risk.

The measures include, in particular, ensuring the confidentiality, integrity and availability of data by controlling physical and electronic access to the data as well as the access, input, disclosure, ensuring availability and its separation. We have also set up procedures to ensure that the rights of those affected are exercised, data are deleted and responses are made to data threats. We also take the protection of personal data into account when developing or selecting hardware, software and procedures in accordance with the principle of data protection, through technology design and through data protection-friendly default settings.

TLS/SSL encryption (https): To protect users' data transmitted through our online services, we use TLS/SSL encryption. Secure Sockets Layer (SSL) is the standard technology for securing Internet connections by encrypting data transmitted between a website or app and a browser (or between two servers). Transport Layer Security (TLS) is an updated and more secure version of SSL. Hyper Text Transfer Protocol Secure (HTTPS) appears in the URL when a website is secured by an SSL/TLS certificate.

7. International data transfers

Data processing in third countries: If we process data in a third country (i.e. outside the European Union (EU), the European Economic Area (EEA)) or if the processing takes place in the context of the use of third-party services or the disclosure or transmission of data to other persons, bodies or companies, this will only be done in accordance with the legal requirements. If the level of data protection in the third country has been recognized by means of an adequacy decision (Art. 45 GDPR), this serves as the basis for the data transfer. Otherwise, data transfers only take place if the level of data protection is otherwise ensured, in particular through standard contractual clauses (Art. 46 Para. 2 lit. c) GDPR), express consent or in the case of contractual or legally required transmission (Art. 49 Para. 1 GDPR). Furthermore, we will inform you of the basis for third-country transfers from the individual providers from the third country, with the adequacy decisions taking priority as the basis. Information on third country transfers and existing adequacy decisions can be found in the information provided by the EU Commission: https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection_en?prefLang=de.

EU-US Trans-Atlantic Data Privacy Framework: As part of the so-called “Data Privacy Framework” (DPF), the EU Commission has also recognized the level of data protection as secure for certain companies from the USA as part of the adequacy decision of July 10, 2023. The list of certified companies as well as further information on the DPF can be found on the website of the US Department of Commerce at https://www.dataprivacyframework.gov/ (in English). As part of the data protection information, we will inform you which service providers we use are certified under the Data Privacy Framework.

8. Deletion of data

The data we process will be deleted in accordance with legal requirements as soon as the consent to process it is withdrawn or other permissions cease to apply (e.g., if the purpose for processing this data no longer exists or it is no longer necessary for that purpose). If the data is not deleted because it is required for other legally permissible purposes, its processing will be restricted to those purposes. This means the data will be blocked and not processed for any other purpose. This applies, for example, to data that must be retained for commercial or tax law reasons, or whose storage is necessary for the establishment, exercise, or defense of legal claims or for the protection of the rights of another natural or legal person. Within the framework of our privacy policy, we may provide users with further information on the deletion and retention of data that applies specifically to the respective processing activities.

9. Rights of data subjects

Rights of the data subjects under the GDPR: As a data subject, you are entitled to various rights under the GDPR, which arise in particular from Articles 15 to 21 of the GDPR:

- Right to object: You have the right, for reasons arising from your particular situation, to object at any time to the processing of your personal data, which is carried out on the basis of Article 6 (1) (e) or (f) of the GDPR; This also applies to profiling based on these provisions. If your personal data is processed for the purpose of direct advertising, you have the right to object at any time to the processing of your personal data for the purpose of such advertising; This also applies to profiling insofar as it is connected to such direct advertising.

- Right to withdraw consent: You have the right to revoke your consent at any time.

- Right of providing information: You have the right to request confirmation as to whether the data in question is being processed and to receive information about this data as well as further information and a copy of the data in accordance with legal requirements.

- Right to rectification: In accordance with legal requirements, you have the right to request that the data concerning you be completed or that incorrect data concerning you be corrected.

- Right to deletion and restriction of processing: In accordance with the legal requirements, you have the right to demand that data concerning you be deleted immediately, or alternatively, in accordance with the legal requirements, to request a restriction on the processing of the data.

- Right to data portability: You have the right to receive data concerning you that you have provided to us in a structured, common and machine-readable format in accordance with legal requirements or to request that it be transmitted to another person responsible.

- Complaint to supervisory authority: In accordance with legal requirements and without prejudice to any other administrative or judicial remedy, you also have the right to lodge a complaint with a data protection supervisory authority, in particular a supervisory authority in the Member State where you usually reside, the supervisory authority of your place of work or the place of the alleged infringement, if you believe that the processing of personal data relating to you infringes the GDPR.

10. Use of cookies

Cookies are small text files or other storage markers that store information on and read information from end devices. For example, they can be used to save login status in a user account, shopping cart contents in an online store, accessed content, or used functions of an online service. Cookies can also be used for various other purposes, such as improving the functionality, security, and user-friendliness of online services, as well as analyzing visitor traffic.

Notes on consent: We use cookies in accordance with legal regulations. We therefore obtain prior consent from users, unless this is not required by law. In particular, consent is not necessary if the storage and reading of the information, including cookies, is absolutely necessary in order to provide users with a telemedia service they have expressly requested (i.e. our online offering). Strictly necessary cookies generally include cookies with functions related to the display and operability of the online offering, load balancing, security, storage of users' preferences and choices or similar to the provision of the main and secondary functions of those requested by users purposes related to the online offering. The revocable consent is clearly communicated to the users and contains information on the respective cookie use.

Information on data protection legal bases: The legal basis under data protection law for processing users' personal data using cookies depends on whether we request user consent. If users consent, the legal basis for processing their data is their explicit consent. Otherwise, data processed using cookies is processed based on our legitimate interests (e.g., in the efficient operation of our online services and improving their usability) or, if this is necessary for fulfilling our contractual obligations, if the use of cookies is required to meet those obligations. We explain the purposes for which we process cookies in this privacy policy or within the framework of our consent and processing procedures.

Storage period: With regard to the storage period, the following types of cookies are distinguished:

- Temporary cookies (also: session or session cookies): Temporary cookies are deleted at the latest after a user leaves an online service and closes their device (e.g. browser or mobile application).

- Permanent cookies: Persistent cookies remain stored even after the user closes their device. This allows, for example, login status to be saved or preferred content to be displayed directly when the user revisits a website. Similarly, user data collected via cookies can be used for audience measurement. Unless we explicitly inform users about the type and storage duration of cookies (e.g., when obtaining consent), users should assume that cookies are persistent and can be stored for up to two years.

General information on revocation and objection (so-called “opt-out”): Users can revoke the consent they have given at any time and object to the processing in accordance with legal requirements. To do this, users can, among other things, restrict the use of cookies in their browser settings (which may also limit the functionality of our online offering). You can also object to the use of cookies for online marketing purposes via the websites https://optout.aboutads.info/ and https://www.youronlinechoices.com/ be explained.

- Legal basis: Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR). Consent (Art. 6 Para. 1 Sentence 1 Letter a) GDPR).

Further information on processing processes, procedures and services:

- Processing of cookie data based on consent: We use a cookie consent management process to obtain, manage, and revoke user consent for the use of cookies and the processing activities and providers mentioned within this process. The consent declaration is stored to avoid having to request it again and to provide proof of consent in accordance with legal requirements. Storage can be server-side and/or in a cookie (so-called opt-in cookie, or using comparable technologies) to associate the consent with a user or their device. Subject to individual specifications for cookie management service providers, the following applies: The consent can be stored for up to two years. A pseudonymous user identifier is created and stored along with the time of consent, information on the scope of the consent (e.g., which categories of cookies and/or service providers), and the browser, operating system, and device used.; Legal basis: Consent (Art. 6 Para. 1 Sentence 1 Letter a) GDPR).

11. Business benefits

We process data of our contractual and business partners, e.g. customers and prospective customers (collectively referred to as "contractual partners"), within the framework of contractual and similar legal relationships as well as related measures and in the context of communication with the contractual partners (or pre-contractually), e.g. to answer inquiries.

We process this data to fulfill our contractual obligations. These include, in particular, the obligations to provide the agreed services, any update obligations, and remedying warranty claims and other service disruptions. Furthermore, we process the data to protect our rights and for the purposes of the administrative tasks associated with these obligations, as well as for company organization. We also process the data based on our legitimate interests in proper and efficient business management and security measures to protect our contractual partners and our business operations from misuse, compromise of their data, secrets, information, and rights (e.g., involving telecommunications, transport, and other support services, as well as subcontractors, banks, tax and legal advisors, payment service providers, or tax authorities). Within the framework of applicable law, we only disclose contractual partner data to third parties to the extent necessary for the aforementioned purposes or to fulfill legal obligations. Contractual partners are informed about other forms of processing, e.g., for marketing purposes, within the scope of this privacy policy.

We will inform our contractual partners which data is required for the aforementioned purposes before or during data collection, e.g. in online forms, by means of special markings (e.g. colors) or symbols (e.g. stars or similar), or personally.

We delete data after the expiry of statutory warranty periods and comparable obligations, i.e., generally after four years, unless the data is stored in a customer account, for example, as long as it must be retained for legal archiving purposes. The statutory retention period is ten years for tax-relevant documents, as well as for commercial books, inventories, opening balance sheets, annual financial statements, the work instructions necessary for understanding these documents, and other organizational documents and accounting records. For received commercial and business correspondence and copies of sent commercial and business correspondence, the retention period is six years. This period begins at the end of the calendar year in which the last entry was made in the book, the inventory, opening balance sheet, annual financial statement, or management report was prepared, the commercial or business correspondence was received or sent, the accounting record was created, the record was made, or the other documents were created.

To the extent that we use third-party providers or platforms to provide our services, the terms and conditions and data protection notices of the respective third-party providers or platforms apply in the relationship between the users and the providers.

- Types of data processed: Inventory data (e.g., names, addresses); payment data (e.g., bank details, invoices, payment history); contact data (e.g., email addresses, telephone numbers); contract data (e.g., subject matter of the contract, term, customer category); usage data (e.g., websites visited, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

- Special categories of personal data: health data; data on sex life or sexual orientation; Religious or ideological beliefs. Data revealing racial and ethnic origin.

- Affected people: Customers; Interested persons; Business and contractual partners. Pupils/students/participants.

- Purposes of processing: Provision of contractual services and fulfillment of contractual obligations; Safety measures; Contact inquiries and communication; Office and organizational procedures. Managing and responding to inquiries.

- Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR); Legal obligation (Art. 6 para. 1 sentence 1 lit. c) GDPR). Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR).

Further information on processing processes, procedures and services:

- Customer account: Customers can create an account within our online service (e.g., customer or user account, hereinafter referred to as "customer account"). If registration of a customer account is required, customers will be notified accordingly, as well as informed about the information required for registration. Customer accounts are not public and cannot be indexed by search engines. During registration, as well as subsequent logins and use of the customer account, we store the customers' IP addresses along with the access times in order to verify the registration and prevent any misuse of the customer account. If the customer account is terminated, the customer account data will be deleted after the termination date, unless it is retained for purposes other than providing the customer account or must be retained for legal reasons (e.g., internal storage of customer data, order processes, or invoices). It is the customer's responsibility to back up their data when terminating their customer account.; Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR).

- Shop and e-commerce: We process our customers' data to enable them to select, purchase or order the selected products, goods and related services, as well as their payment and delivery or execution. If necessary for the execution of an order, we use service providers, in particular postal, forwarding and shipping companies, to carry out the delivery or execution to our customers. We use the services of banks and payment service providers to process payment transactions. The required information is marked as such as part of the ordering or comparable purchase process and includes the information required for delivery, provision and billing as well as contact information in order to be able to hold any consultations; Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR).

- Education and training services: We process the data of participants in our education and training courses (uniformly referred to as "trainees") in order to be able to provide them with our training services. The data processed in this process, the type, scope, purpose and necessity of their processing are determined by the underlying contractual and training relationship. The forms of processing also include the performance assessment and evaluation of our services and those of the teachers. As part of our work, we can also process special categories of data, in particular information on the health of trainees and those receiving training as well as data that reveals ethnic origin, political opinions, religious or ideological beliefs. To do so, we will obtain an explicit consent from the trainees and those receiving training where necessary and otherwise only process the special categories of data if it is necessary to provide the training services, for the purposes of health care, social protection or to protect the vital interests of the trainees and those receiving training; Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR).

- Coaching: We process the data of our clients, interested parties and other clients or contractual partners (collectively referred to as "clients") in order to be able to provide them with our services. The data processed, the type, scope, purpose and necessity of their processing are determined by the underlying contractual and client relationship.
  As part of our work, we may also collect special categories of data, in particular information on the health of clients, possibly with reference to their sex life or sexual orientation, as well as data revealing racial and ethnic origin, political opinions, religious or ideological beliefs or union affiliation. To do this, if necessary, we obtain express consent from the clients and otherwise process the special categories of data if this serves the health of the clients, the data is public or other legal permissions exist.
  
  Provided it is necessary for the performance of our contract, to protect vital interests or is required by law, or if the client has given their consent, we will disclose or transmit the client's data to third parties or agents, such as authorities, billing centers and IT, office or similar service providers, in compliance with professional regulations;
  Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR).

- Consulting: We process the data of our clients, clients, interested parties and other clients or contractual partners (collectively referred to as "clients") in order to be able to provide them with our consulting services. The data processed, the type, scope, purpose and necessity of their processing are determined by the underlying contractual and client relationship.
  Provided it is necessary for the performance of our contract, to protect vital interests or is required by law, or if the client has given their consent, we will disclose or transmit the client's data to third parties or agents, such as authorities, subcontractors or in the field of IT, office or similar services, in compliance with professional regulations;
  Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR).

- Online courses and online training: We process the data of participants in our online courses and online training (collectively referred to as "participants") in order to be able to provide them with our course and training services. The data processed here, the type, scope, purpose and necessity of their processing are determined by the underlying contractual relationship. The data generally includes information on the courses and services used and, if part of our range of services, personal specifications and results of the participants. The forms of processing also include the performance assessment and evaluation of our services and those of the course and training leaders; Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR).

- Project and development services: We process the data of our customers and clients (hereinafter referred to as “customers”) in order to enable them to select, purchase or commission the selected services or works and associated activities as well as to pay for them and to make them available or to carry them out or provide them.
  The required information is marked as such within the framework of the conclusion of the order, purchase order or comparable contract and includes the information required for the provision of services and billing as well as contact information in order to be able to hold any consultations. If we receive access to information from end customers, employees or other persons, we process it in accordance with legal and contractual requirements;
  Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR).

12. Providers and services used in the course of business activities

As part of our business activities, we use additional services, platforms, interfaces or plug-ins from third-party providers (hereinafter referred to as "services") in compliance with legal requirements. Their use is based on our interests in the proper, lawful and economical management of our business operations and our internal organization.

- Types of data processed: Inventory data (e.g., names, addresses); payment data (e.g., bank details, invoices, payment history); contact data (e.g., email addresses, telephone numbers); content data (e.g., entries in online forms); contract data (e.g., subject matter of the contract, term, customer category); usage data (e.g., websites visited, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

- Affected people: Customers; prospective customers; users (e.g., website visitors, users of online services); business and contractual partners; communication partners.

- Purposes of processing: Provision of contractual services and fulfillment of contractual obligations; Office and organizational procedures. Contact inquiries and communication.

- Legal basis: Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR).

Further information on processing processes, procedures and services:

- ZOHO Bookings: Online planner, appointment booking and appointment management; Service provider: Zoho Corporation GmbH, Trinkausstr. 7, 40213 Düsseldorf, Germany; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://www.zoho.com/de/bookings; Data protection: https://www.zoho.com/de/privacy.html?lb=de. Additional Information: https://www.zoho.com/bookings/gdpr.html.

- Zoho Campaigns: email delivery and email delivery and automation services; Service provider: Zoho Corporation GmbH, Trinkausstr. 7, 40213 Düsseldorf, Germany; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://www.zoho.com/de/campaigns/; Data protection: https://www.zoho.com/de/privacy.html?lb=de. Basis for third country transfer: Standard contractual clauses https://www.zoho.com/de/privacy.html?lb=de.

13. Payment procedure

Within the framework of contractual and other legal relationships, due to legal obligations or otherwise on the basis of our legitimate interests, we offer the data subjects efficient and secure payment options and, in addition to banks and credit institutions, we use other service providers for this purpose (collectively "payment service providers").

The data processed by payment service providers includes master data such as name and address, bank details such as account numbers or credit card numbers, passwords, TANs and checksums, as well as contract, amount, and recipient-related information. This information is required to process the transactions. However, the entered data is processed and stored only by the payment service providers. This means we do not receive any account or credit card information, but only confirmation or rejection of the payment. The payment service providers may transmit the data to credit reference agencies for identity and creditworthiness verification. Please refer to the terms and conditions and privacy policies of the payment service providers for further information.

The terms and conditions and data protection information of the respective payment service providers apply to payment transactions, which can be accessed on the respective websites or transaction applications. We also refer to these for further information and to assert cancellation, information and other rights of those affected.

- Types of data processed: Inventory data (e.g., names, addresses); payment data (e.g., bank details, invoices, payment history); contract data (e.g., subject matter of the contract, term, customer category); usage data (e.g., websites visited, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status); contact data (e.g., email addresses, telephone numbers).

- Affected people: Customers; Interested persons. Business and contractual partners.

- Purposes of processing: Provision of contractual services and fulfillment of contractual obligations; Conversion measurement (measuring the effectiveness of marketing measures); Marketing. Provision of our online offering and user-friendliness.

- Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR). Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR).

Further information on processing processes, procedures and services:

- American Express: Payment services (technical connection of online payment methods); Service provider: American Express Europe SA, Theodor-Heuss-Allee 112, 60486 Frankfurt am Main, Germany; Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR); Website: https://www.americanexpress.com/de. Data protection: https://www.americanexpress.com/de/legal/online-datenschutzerklarung.html.

- PayPal: Payment services (technical integration of online payment methods) (e.g. PayPal, PayPal Plus, Braintree); Service provider: PayPal (Europe) S.à rl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg; Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR); Website: https://www.paypal.com/de. Data protection: https://www.paypal.com/de/webapps/mpp/ua/privacy-full.

- Stripe: Payment services (technical connection of online payment methods); Service provider: Stripe, Inc., 510 Townsend Street, San Francisco, CA 94103, USA; Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR); Website: https://stripe.com; Data protection: https://stripe.com/de/privacy. Basis for third country transfer: EU-US Data Privacy Framework (DPF).

- Visas: Payment services (technical connection of online payment methods); Service provider: Visa Europe Services Inc., London Branch, 1 Sheldon Square, London W2 6TT, GB; Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR); Website: https://www.visa.de. Data protection: https://www.visa.de/nutzungsbedingungen/visa-privacy-center.html.

- German Market: German Market is a plugin for the WooCommerce shop system that adapts the online shop to the legal requirements of the German-speaking market and the EU; Service provider: Execution on servers and/or computers under your own data protection responsibility; Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 Para. 1 S. 1 lit. b) GDPR), legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR). Website: https://marketpress.de/shop/plugins/woocommerce/woocommerce-german-market/.

14. Provision of online offerings and web hosting

We process users' data in order to be able to provide them with our online services. For this purpose, we process the user's IP address, which is necessary to transmit the content and functions of our online services to the user's browser or device.

- Types of data processed: Usage data (e.g., websites visited, interest in content, access times); meta, communication and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status); content data (e.g., entries in online forms).

- Affected people: Users (e.g., website visitors, users of online services).

- Purposes of processing: Provision of our online offering and user-friendliness; Information technology infrastructure (operation and provision of information systems and technical devices (computers, servers, etc.).). Safety measures.

- Legal basis: Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR).

Further information on processing processes, procedures and services:

- Collection of access data and log files: Access to our online services is logged in the form of so-called "server log files." These server log files may contain the address and name of the accessed web pages and files, the date and time of access, the amount of data transferred, notification of successful access, browser type and version, the user's operating system, referrer URL (the previously visited page), and, typically, IP addresses and the requesting provider. Server log files can be used for security purposes, for example, to prevent server overload (especially in the case of malicious attacks, so-called DDoS attacks), and to ensure server capacity and stability.; Legal basis: Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR). Deletion of data: Log file information is stored for a maximum of 30 days and then deleted or anonymized. Data whose further storage is necessary for evidentiary purposes is excluded from deletion until the respective incident has been finally clarified.

- Email sending and hosting: The web hosting services we use also include sending, receiving, and storing emails. For these purposes, the addresses of the recipients and senders, as well as other information relating to email transmission (e.g., the providers involved) and the content of the respective emails, are processed. The aforementioned data may also be processed for spam detection purposes. Please note that emails are generally not encrypted when sent over the internet. While emails are usually encrypted during transmission, they are not encrypted on the servers from which they are sent and received (unless end-to-end encryption is used). Therefore, we cannot assume any responsibility for the transmission of emails between the sender and their arrival on our server.; Legal basis: Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR).

- ALL-INCLUDED: Services in the field of providing information technology infrastructure and related services (e.g. storage space and/or computing capacity); Service provider: ALL-INKL.COM – Neue Medien Münnich, owner: René Münnich, Hauptstraße 68, 02742 Friedersdorf, Germany; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://all-inkl.com/; Data protection: https://all-inkl.com/datenschutzinformationen/. Order processing contract: Provided by the service provider.

15. Special notes on applications (apps)

We process the data of the users of our application to the extent necessary to be able to provide the application and its functionalities to users, monitor its security and further develop it. We can also contact users in compliance with legal requirements if the communication is necessary for the purposes of administration or use of the application. Furthermore, with regard to the processing of user data, we refer to the data protection information in this data protection declaration.

Legal basis: The processing of data necessary for providing the application's functionalities serves to fulfill contractual obligations. This also applies if providing the functions requires user authorization (e.g., enabling device functions). If data processing is not necessary for providing the application's functionalities but serves the application's security or our business interests (e.g., collecting data for application optimization or security purposes), it is based on our legitimate interests. If users are explicitly asked for their consent to the processing of their data, the processing of the data covered by that consent is based on that consent.

- Types of data processed: Inventory data (e.g., names, addresses); metadata, communication and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status); payment data (e.g., bank details, invoices, payment history); contract data (e.g., subject matter of the contract, term, customer category); image and/or video recordings (e.g., photographs or video recordings of a person). Audio recordings.

- Affected people: Users (e.g., website visitors, users of online services).

- Purposes of processing: Provision of contractual services and fulfillment of contractual obligations.

- Legal basis: Consent (Art. 6 Para. 1 Sentence 1 Letter a) GDPR); Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR). Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR).

Further information on processing processes, procedures and services:

- Commercial use: We process the data of the users of our application, registered users and any test users (hereinafter referred to as "users") in order to be able to provide them with our contractual services and on the basis of legitimate interests in order to ensure the security of our application and to be able to develop it further. The required information is marked as such in the context of the use, order, purchase or similar contract conclusion and can include the information required for the provision of services and for any billing as well as contact information in order to be able to hold any consultations; Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR).

- Storing a Universal and Unique Identifier (UUID): The application stores a so-called universally unique identifier (UUID) for the purposes of analyzing the use and functionality of the application and storing user settings. This identifier is generated when this application is installed (but is not linked to the device, so it is not a device identifier in this sense), remains stored between the start of the application and its updates, and is deleted when users remove the application from their device.

- Storage of a pseudonymous identifier: To provide the application and ensure its functionality, we use a pseudonymous identifier. This identifier is a mathematical value (i.e., no clear data, such as names, is used) that is assigned to a device and/or the application installation on it. This identifier is generated during the application's installation, remains stored between application launches and updates, and is deleted when users remove the application from the device.

- Device permissions to access features and data: The use of our application or its functionalities may require users to have access to certain functions of the devices used or to the data stored on the devices or accessible using the devices. By default, these permissions must be granted by users and can be revoked at any time in the settings of the respective devices. The exact method for controlling app permissions may depend on the user's device and software. If you need clarification, users can contact us. We would like to point out that the denial or revocation of the respective authorizations can affect the functionality of our application.

- Access to the camera and saved recordings: As part of the use of our application, image and/or video recordings (which also include audio recordings) of the users (and other people captured by the recordings) are processed by accessing the camera functions or stored recordings. Access to the camera functions or saved recordings requires authorization by the user, which can be revoked at any time. The processing of the image and/or video recordings only serves to provide the respective functionality of our application, in accordance with its description to the users, or its typical and expected functionality.

- Use of microphone functions: As part of the use of our application, the microphone functions and audio recordings recorded with its help are processed. The use of the microphone functions requires the user to have authorization, which can be revoked at any time. The use of the microphone functions and audio data only serves to provide the respective functionality of our application, in accordance with its description to the users, or its typical and expected functionality.

- Processing of saved contacts: As part of the use of our application, the contact information of people (name, email address, telephone number) stored in the device's contact directory is processed. The use of contact information requires user authorization, which can be revoked at any time. The use of the contact information only serves to provide the respective functionality of our application, in accordance with its description to the users, or its typical and expected functionality. Users are advised that permission to process contact information must be permitted and, particularly in the case of natural persons, requires their consent or legal permission.

16. Registration, login and user account

Users can create a user account. As part of registration, users are provided with the required mandatory information and processed for the purpose of providing the user account on the basis of contractual fulfillment of obligations. The data processed includes, in particular, login information (username, password and an email address).

As part of the use of our registration and login functions and the use of the user account, we store the IP address and the time of the respective user action. The storage is based on our legitimate interests and those of the users in protecting against misuse and other unauthorized use. In principle, this data will not be passed on to third parties unless it is necessary to pursue our claims or there is a legal obligation to do so.

Users can be informed via email about processes relevant to their user account, such as technical changes.

- Types of data processed: Inventory data (e.g., names, addresses); contact data (e.g., email addresses, telephone numbers); content data (e.g., entries in online forms); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

- Affected people: Users (e.g., website visitors, users of online services).

- Purposes of processing: Provision of contractual services and fulfillment of contractual obligations; Safety measures; Managing and responding to inquiries. Provision of our online offering and user-friendliness.

- Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR). Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR).

Further information on processing processes, procedures and services:

- Registration with real name: Due to the nature of our community, we ask users to use our service only with their real names. This means that the use of pseudonyms is not permitted.; Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR).

- User profiles are public: Users’ profiles are publicly visible and accessible.

- Setting the visibility of profiles: Users can use settings to determine the extent to which their profiles are visible or accessible to the public or only to certain groups of people; Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR).

- Deletion of data after termination: If users have terminated their user account, their data relating to the user account will be deleted, subject to a legal permission, obligation or consent of the user; Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR).

17. Community functions

The community features we provide allow users to engage in conversations and other forms of interaction. Please note that the use of these community features is only permitted in compliance with applicable laws, our terms and conditions, and the rights of other users and third parties.

- Types of data processed: Usage data (e.g., websites visited, interest in content, access times); meta, communication and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

- Affected people: Users (e.g., website visitors, users of online services).

- Purposes of processing: Provision of contractual services and fulfillment of contractual obligations. Safety measures.

- Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR).

Further information on processing processes, procedures and services:

- User contributions are public: Posts and content created by users are publicly visible and accessible; Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR).

18. Blogs and publication media

We use blogs or similar means of online communication and publication (hereinafter "publication medium"). Readers' data is only processed for the purposes of the publication medium to the extent that it is necessary for its presentation and communication between authors and readers or for security reasons. For the rest, we refer to the information on the processing of visitors to our publication medium in the context of this data protection notice.

- Types of data processed: Inventory data (e.g., names, addresses); contact data (e.g., email addresses, telephone numbers); content data (e.g., entries in online forms); usage data (e.g., websites visited, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

- Affected people: Users (e.g., website visitors, users of online services).

- Purposes of processing: Provision of contractual services and fulfillment of contractual obligations; feedback (e.g., collecting feedback via online form); provision of our online services and user-friendliness; security measures; management and response to inquiries; firewall. Information technology infrastructure (operation and provision of information systems and technical equipment (computers, servers, etc.)).

- Legal basis: Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR).

Further information on processing processes, procedures and services:

- Comments and posts: When users leave comments or other contributions, their IP addresses may be stored based on our legitimate interests. This is done for our security if someone leaves illegal content in comments and posts (insults, prohibited political propaganda, etc.). In this case, we ourselves can be prosecuted for the comment or contribution and are therefore interested in the identity of the author.
  We also reserve the right to process user information for spam detection based on our legitimate interests.
  
  On the same legal basis, in the case of surveys, we reserve the right to store users' IP addresses for their duration and to use cookies to avoid multiple voting.
  
  The personal information provided in the comments and posts, any contact and website information as well as the content information will be permanently stored by us until the user objects;
  Legal basis: Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR).

- Gravatar profile pictures: Profile pictures – We use the Gravatar service within our online offering and especially in the blog.
  Gravatar is a service where users can register and store profile pictures and their email addresses. If users leave posts or comments with the respective email address on other online presences (especially in blogs), their profile pictures can be displayed next to the posts or comments. For this purpose, the email address provided by the user is sent to Gravatar in encrypted form to check whether a profile has been saved for it. This is the sole purpose of transmitting the email address. It will not be used for other purposes but will be deleted afterwards.
  
  The use of Gravatar is based on our legitimate interests, as with the help of Gravatar we offer post and comment authors the opportunity to personalize their posts with a profile picture.
  
  By displaying the images, Gravatar learns the user's IP address, as this is necessary for communication between a browser and an online service.
  
  If users do not want a user image linked to their Gravatar email address to appear in the comments, they should use an email address that is not stored with Gravatar to comment. We would also like to point out that it is also possible to use an anonymous email address or no email address at all if users do not want their own email address to be sent to Gravatar. Users can completely prevent the transmission of data by not using our comment system;
  Service provider: Aut O'Mattic A8C Ireland Ltd., Grand Canal Dock, 25 Herbert Pl, Dublin, D02 AY86, Ireland; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://automattic.com; Data protection: https://automattic.com/privacy. Basis for third country transfer: EU-US Data Privacy Framework (DPF).

- UpdraftPlus: backup software and backup storage; Service provider: Simba Hosting Ltd., 11, Barringer Way, St. Neots, Cambs., PE19 1LW, GB; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://updraftplus.com/. Data protection: https://updraftplus.com/data-protection-and-privacy-centre/.

- Wordfence: Firewall and security and error detection features to detect and prevent unauthorized access attempts and technical vulnerabilities that could allow such access. For these purposes, cookies and similar storage methods necessary for this purpose may be used and security logs may be created during the audit and in particular in the event of unauthorized access. In this context, the users' IP addresses, a user identification number and their activities, including the time of access, are processed and stored and compared with the data provided by the provider of the firewall and security function and transmitted to them; Service provider: Defiant, Inc., 800 5th Ave Ste 4100, Seattle, WA 98104, USA; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://www.wordfence.com; Data protection: https://www.wordfence.com/privacy-policy/; Basis for third country transfer: Standard contractual clauses (https://www.wordfence.com/standard-contractual-clauses/). Additional Information: https://www.wordfence.com/help/general-data-protection-regulation/.

19. Contact and inquiry management

When you contact us (e.g. by mail, contact form, email, telephone or via social media) and within the framework of existing user and business relationships, the information provided by the requesting persons is processed to the extent necessary to answer the contact requests and any requested measures.

- Types of data processed: Contact details (e.g., email addresses, telephone numbers); content data (e.g., entries in online forms); usage data (e.g., websites visited, interest in content, access times); meta, communication and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

- Affected people: Communication partner.

- Purposes of processing: Handling contact requests and communication; managing and responding to inquiries; feedback (e.g., collecting feedback via online form). Providing our online services and ensuring user-friendliness.

- Legal basis: Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR). Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR).

Further information on processing processes, procedures and services:

- Contact form: If users contact us via our contact form, e-mail or other communication channels, we process the data provided to us in this context to process the request communicated; Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 Para. 1 S. 1 lit. b) GDPR), legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR).

- Xing: Social network; Service provider: New Work SE, Am Strandkai 1, 20457 Hamburg, Germany; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://www.xing.de. Data protection: https://privacy.xing.com/de/datenschutzerklaerung.

- LinkedIn: Social network; Service provider: LinkedIn Ireland Unlimited Company, Wilton Plaza Wilton Place, Dublin 2, Ireland; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://www.linkedin.com; Data protection: https://www.linkedin.com/legal/privacy-policy; Order processing contract: https://legal.linkedin.com/dpa; Basis for third country transfer: Standard contractual clauses (https://legal.linkedin.com/dpa). Option to object (opt-out): https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

- Zoho CRM: Customer management as well as process and sales support with personalized customer service and multi-channel communication, i.e., management of customer inquiries from various channels as well as analysis and feedback functions; Service provider: Zoho Corporation GmbH, Trinkausstr. 7, 40213 Düsseldorf, Germany; Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 Para. 1 S. 1 lit. b) GDPR), legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR); Website: https://www.zoho.com/de/crm/; Data protection: https://www.zoho.com/de/privacy.html?lb=de. Basis for third country transfer: Standard contractual clauses (https://www.zoho.com/privacy/dpa/DPA_zoho_eu.pdf).

20. Communication via messenger

We use messengers for communication purposes and therefore ask that you please note the following information on the functionality of messengers, encryption, the use of communication metadata and your options for objection.

You can also contact us via alternative methods, such as by phone or email. Please use the contact options provided to you or those listed within our online services.

In the case of end-to-end encryption of content (i.e., the content of your message and attachments), please note that the communication content (i.e., the message content and attached images) is encrypted end-to-end. This means that the content of the messages is not visible, not even to the messenger providers themselves. You should always use an up-to-date version of the messenger with encryption enabled to ensure the encryption of message content.

However, we also point out to our communication partners that although the messenger providers cannot view the content, they can find out that and when communication partners communicate with us as well as technical information about the device used by the communication partner and, depending on the settings of their device, location information ( so-called metadata) are processed.

Notes on legal bases: If we request permission from communication partners before communicating with them via messenger, the legal basis for processing their data is their consent. Otherwise, if we do not request consent and they contact us independently, for example, we use messengers in our dealings with our contractual partners and during contract negotiations as a contractual measure. In the case of other interested parties and communication partners, we use them based on our legitimate interests in fast and efficient communication and in meeting the needs of our communication partners for communication via messenger. Furthermore, we would like to point out that we will not transmit the contact details you provide to the messenger service for the first time without your consent.

Revocation, objection and deletion: You can revoke your consent at any time and object to communication with us via Messenger at any time. In the case of communication via Messenger, we delete the messages in accordance with our general deletion policy (i.e., as described above, after the end of contractual relationships, in the context of archiving requirements, etc.) and otherwise as soon as we can assume that we have answered any inquiries from the communication partners, provided that no reference to a previous conversation is to be expected and that no legal retention obligations prevent deletion.

Reservation of reference to other communication channels: Finally, we would like to point out that, for your security, we reserve the right not to respond to inquiries via messenger. This is the case, for example, if contractual details require special confidentiality or if a response via messenger does not meet formal requirements. In such cases, we will refer you to more appropriate communication channels.

- Types of data processed: Contact details (e.g., email, telephone numbers); usage data (e.g., websites visited, interest in content, access times); meta, communication and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

- Affected people: Communication partner.

- Purposes of processing: Contact requests and communication; direct marketing (e.g., via email or post).

- Legal basis: Consent (Art. 6 Para. 1 Sentence 1 Letter a) GDPR). Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR).

Further information on processing processes, procedures and services:

- Zoho SalesIQ: Chatbot and assistance software and related services; Service provider: Zoho Corporation GmbH, Trinkausstr. 7, 40213 Düsseldorf, Germany; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://www.zoho.com/de/salesiq/; Data protection: https://www.zoho.com/de/privacy.html?lb=de; Order processing contract: https://www.zoho.com/gdpr.html. Basis for third country transfer: EU-US Data Privacy Framework (DPF).

21. Push messages

With the consent of the users, we can send users so-called “push notifications”. These are messages that are displayed on the screens, devices or browsers of the users, even if our online service is not currently being actively used.

To register for push notifications, users must confirm the request from their browser or device to receive push notifications. This consent process is documented and saved. Storage is necessary to identify whether users have agreed to receive push notifications and to be able to prove consent. For these purposes, a pseudonymous browser identifier (so-called "push token") or the device ID of a device is saved.

Push notifications may be necessary for fulfilling contractual obligations (e.g., providing relevant technical and organizational information for using our online services) and are otherwise sent based on user consent, unless specifically stated below. Users can change their push notification settings at any time using their browser or device's notification settings.

- Types of data processed: Usage data (e.g., websites visited, interest in content, access times); meta, communication and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status); contract data (e.g., subject matter of the contract, term, customer category).

- Affected people: Communication partners; users (e.g., website visitors, users of online services).

- Purposes of processing: Provision of our online services and user-friendliness; reach measurement (e.g., access statistics, recognition of returning visitors); contact requests and communication; tracking (e.g., interest-/behavior-based profiling, use of cookies); conversion measurement (measuring the effectiveness of marketing measures); click tracking; target group formation; A/B testing; feedback (e.g., collecting feedback via online form); heatmaps (user mouse movements compiled into an overall picture); surveys and questionnaires (e.g., surveys with input options, multiple-choice questions); marketing; profiles with user-related information (creating user profiles).

- Legal basis: Consent (Art. 6 Para. 1 Sentence 1 Letter a) GDPR). Fulfillment of the contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR).

Further information on processing processes, procedures and services:

- Analysis and measurement of success: We evaluate push messages statistically and can therefore determine whether and when push messages were displayed and clicked on. This information is used to technically improve our push messages based on the technical data or the target groups and their retrieval behavior or retrieval times. This analysis also includes determining whether the push notifications are opened, when they are opened and whether users interact with their content or buttons. For technical reasons, this information can be assigned to the individual push message recipients. However, it is neither our intention nor, if used, that of the push notification service provider to monitor individual users. Rather, the evaluations help us to recognize the usage habits of our users and to adapt our push messages to them or to send different push messages according to the interests of our users.
  The evaluation of the push messages and the measurement of success are based on the express consent of the user, which occurs with the consent to receive the push messages. Users can object to the analysis and performance measurement by unsubscribing from push notifications. Unfortunately, a separate revocation of the analysis and performance measurement is not possible;
  Legal basis: Consent (Art. 6 Para. 1 Sentence 1 Letter a) GDPR).

- ZOHO PageSense: Optimize and personalize content and offers (functions: measuring website usage, creating user profiles, creating heatmaps and form analysis, A/B testing and surveys); Service provider: Zoho Corporation GmbH, Trinkausstr. 7, 40213 Düsseldorf, Germany; Legal basis: Consent (Art. 6 Para. 1 Sentence 1 Letter a) GDPR); Website: https://www.zoho.com/de/pagesense/; Data protection: https://www.zoho.com/de/privacy.html?lb=de. Additional Information: https://www.zoho.com/pagesense/gdpr.html.

We use platforms and applications from other providers (hereinafter referred to as "conference platforms") for the purposes of conducting video and audio conferences, webinars and other types of video and audio meetings (hereinafter collectively referred to as "conferences"). When selecting conference platforms and their services, we observe the legal requirements.

Data processed by conference platforms: When participating in a conference, the conference platforms process the following personal data of the participants. The scope of this processing depends on which data is required for a specific conference (e.g., login credentials or full names) and which optional information is provided by the participants. In addition to processing for the purpose of conducting the conference, the conference platforms may also process participant data for security purposes or service optimization. The processed data includes personal information (first name, last name), contact information (email address, telephone number), login credentials (access codes or passwords), profile pictures, information about professional position/function, the IP address of the internet connection, information about the participants' devices, their operating system, browser and its technical and language settings, information about the content of the communication, i.e., chat entries as well as audio and video data, and the use of other available functions (e.g., surveys). Communication content is encrypted to the extent technically provided by the conference providers. If participants are registered as users on the conference platforms, further data may be processed in accordance with the agreement with the respective conference provider.

Logging and recordings: If text entries, participation results (e.g., from surveys), and video or audio recordings are logged, participants will be informed transparently in advance and asked for their consent if necessary.

Participants’ data protection measures: For details on how your data is processed by the conference platforms, please refer to their privacy policies and select the optimal security and privacy settings within the platform's settings. Furthermore, please ensure data and privacy protection in the background of your recording for the duration of the video conference (e.g., by informing roommates, locking doors, and using the background blur function where technically possible). Links to the conference rooms and access data must not be shared with unauthorized third parties.

Notes on legal bases: If, in addition to the conference platforms, we also process user data and request users' consent to the use of the conference platforms or specific functions (e.g., consent to conference recordings), the legal basis for the processing is this consent. Furthermore, our processing may be necessary for the fulfillment of our contractual obligations (e.g., in participant lists, in the case of processing meeting results, etc.). Otherwise, user data is processed based on our legitimate interests in efficient and secure communication with our communication partners.

- Types of data processed: Inventory data (e.g., names, addresses); contact data (e.g., email addresses, telephone numbers); content data (e.g., entries in online forms); usage data (e.g., websites visited, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

- Affected people: Communication partners; users (e.g., website visitors, users of online services). Depicted persons.

- Purposes of processing: Provision of contractual services and fulfillment of contractual obligations; Contact inquiries and communication. Office and organizational procedures.

- Legal basis: Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR).

Further information on processing processes, procedures and services:

- Zoom: conferencing and communications software; Service provider: Zoom Video Communications, Inc., 55 Almaden Blvd., Suite 600, San Jose, CA 95113, USA; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://zoom.us; Data protection: https://zoom.us/docs/de-de/privacy-and-legal.html; Order processing contract: https://zoom.us/docs/de-de/privacy-and-legal.html (referred to as Global DPA). Basis for third country transfer: EU-US Data Privacy Framework (DPF), Standard Contractual Clauses (https://zoom.us/docs/de-de/privacy-and-legal.html (Referred to as Global DPA)).

23. Audio content

We use hosting and analysis offers from service providers to offer our audio content for listening or downloading and to obtain statistical information about the retrieval of the audio content.

- Types of data processed: Usage data (e.g., websites visited, interest in content, access times); meta, communication and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

- Affected people: Users (e.g., website visitors, users of online services).

- Purposes of processing: Audience measurement (e.g., access statistics, recognition of returning visitors); conversion measurement (measuring the effectiveness of marketing measures); profiles with user-related information (creation of user profiles). Provision of our online services and user-friendliness.

- Legal basis: Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR).

Further information on processing processes, procedures and services:

- Spotify: Spotify – music hosting and widget; Service provider: Spotify AB, Regeringsgatan 19, SE-111 53 Stockholm, Sweden; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://www.spotify.com/de. Data protection: https://www.spotify.com/de/legal/privacy-policy/.

24. Cloud services

We use software services accessible via the Internet and running on the servers of their providers (so-called "cloud services", also referred to as "Software as a Service") for storing and managing content (e.g. document storage and management, exchanging documents, content and information with specific recipients or publishing content and information).

Within this framework, personal data can be processed and stored on the providers' servers, provided that they are part of communication processes with us or are otherwise processed by us as set out in this data protection declaration. This data may include, in particular, user master data and contact details, data on processes, contracts, other processes and their content. The cloud service providers also process usage data and metadata, which they use for security purposes and service optimization.

If we provide forms, documents, and content to other users or publicly accessible websites using cloud services, the providers may store cookies on users' devices for web analytics purposes or to remember user settings (e.g., in the case of media control).

- Types of data processed: Inventory data (e.g., names, addresses); contact data (e.g., email addresses, telephone numbers); content data (e.g., entries in online forms); usage data (e.g., websites visited, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

- Affected people: Customers; employees (e.g., staff, applicants, former employees); prospective customers; communication partners; users (e.g., website visitors, users of online services).

- Purposes of processing: office and organizational procedures; Information technology infrastructure (operation and provision of information systems and technical devices (computers, servers, etc.).). Contact inquiries and communication.

- Legal basis: Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR).

Further information on processing processes, procedures and services:

- Zoho WorkDrive: cloud storage service; Service provider: Zoho Corporation GmbH, Trinkausstr. 7, 40213 Düsseldorf, Germany; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://www.zoho.com/de/workdrive/. Data protection: https://www.zoho.com/de/privacy.html?lb=de.

- WeTransfer: Transferring files via the Internet; Service provider: WeTransfer BV, Oostelijke Handelskade 751, Amsterdam, 1019 BW, Netherlands; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://wetransfer.com. Data protection: https://wetransfer.com/legal/privacy.

We only send newsletters, emails and other electronic notifications (hereinafter "newsletters") with the consent of the recipient or with legal permission. If the contents of the newsletter are specifically described when registering for the newsletter, they are decisive for the user's consent. Otherwise, our newsletters contain information about our services and us.

In order to register for our newsletters, it is generally sufficient to provide your email address. However, we may ask you to provide a name so that you can be addressed personally in the newsletter, or other information if this is necessary for the purposes of the newsletter.

Double opt-in procedure: Subscription to our newsletter uses a double opt-in process. This means that after registering, you will receive an email asking you to confirm your subscription. This confirmation is necessary to prevent anyone from subscribing using someone else's email address. Newsletter subscriptions are logged to document the registration process in accordance with legal requirements. This includes recording the time of registration and confirmation, as well as the IP address. Changes to your data stored with the email service provider are also logged.

Deletion and restriction of processing: We can store the unsubscribed email addresses for up to three years based on our legitimate interests before we delete them in order to be able to prove that consent was previously given. The processing of this data is limited to the purpose of a possible defense against claims. An individual request for deletion is possible at any time, provided that the previous existence of consent is confirmed at the same time. In the case of obligations to permanently observe objections, we reserve the right to store the email address in a block list (so-called "block list") for this purpose alone.

The registration process is recorded on the basis of our legitimate interests for the purpose of providing evidence of its proper execution. If we commission a service provider to send emails, this is based on our legitimate interests in an efficient and secure shipping system.

Contents:

Information about us, our services, promotions and offers.

- Types of data processed: Inventory data (e.g., names, addresses); contact data (e.g., email addresses, telephone numbers); metadata, communication and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status); usage data (e.g., websites visited, interest in content, access times); content data (e.g., entries in online forms); contract data (e.g., subject matter of the contract, term, customer category).

- Affected people: Communication partners; users (e.g., website visitors, users of online services). Business and contractual partners.

- Purposes of processing: Direct marketing (e.g., via email or post); provision of contractual services and fulfillment of contractual obligations; office and organizational procedures; provision of our online services and user-friendliness. Information technology infrastructure (operation and provision of information systems and technical equipment (computers, servers, etc.)).

- Legal basis: Consent (Art. 6 Para. 1 Sentence 1 Letter a) GDPR). Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR).

- Option to object (opt-out): You can unsubscribe from our newsletter at any time, i.e., withdraw your consent or object to receiving further newsletters. You will find an unsubscribe link at the end of each newsletter, or you can use one of the contact options listed above, preferably email.

Further information on processing processes, procedures and services:

- Measuring open and click rates: The newsletters contain a so-called "web beacon," i.e., a pixel-sized file that is retrieved from our server, or, if we use a mailing service provider, from their server, when the newsletter is opened. During this retrieval, technical information such as browser and system information, as well as your IP address and the time of retrieval, are collected.
  This information is used to technically improve our newsletter based on the technical data or the target groups and their reading behavior based on their access locations (which can be determined using the IP address) or access times. This analysis also includes determining whether the newsletters are opened, when they are opened and which links are clicked. This information is assigned to the individual newsletter recipients and stored in their profiles until it is deleted. The evaluations help us to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users.
  
  The measurement of the opening rates and click rates as well as the storage of the measurement results in the users' profiles and their further processing are based on the users' consent.
  
  Unfortunately, it is not possible to revoke the success measurement separately; in this case, the entire newsletter subscription must be canceled or objected to. In this case, the saved profile information will be deleted;
  Legal basis: Consent (Art. 6 Para. 1 Sentence 1 Letter a) GDPR).

- Requirements for using free services: Consent to receive mailings may be a condition for using free services (e.g., access to certain content or participation in specific promotions). If users wish to use the free service without subscribing to the newsletter, please contact us.

- Zoho Campaigns: email delivery and email delivery and automation services; Service provider: Zoho Corporation GmbH, Trinkausstr. 7, 40213 Düsseldorf, Germany; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://www.zoho.com/de/campaigns/; Data protection: https://www.zoho.com/de/privacy.html?lb=de. Basis for third country transfer: Standard contractual clauses (https://www.zoho.com/privacy/dpa/DPA_zoho_eu.pdf).

- Zoho Sign: Digital signatures and document signing procedures; Service provider: Zoho Corporation GmbH, Trinkausstr. 7, 40213 Düsseldorf, Germany; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://www.zoho.com/de/sign/. Data protection: https://www.zoho.com/de/privacy.html?lb=de.

- Zoho Mail: Email hosting (provision of server and computer capacity for sending and receiving emails with appropriate security functions (anti-spam and anti-virus filters); Service provider: Zoho Corporation GmbH, Trinkausstr. 7, 40213 Düsseldorf, Germany; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://www.zoho.com/de/mail/; Data protection: https://www.zoho.com/de/privacy.html?lb=de. Additional Information: https://www.zoho.com/gdpr.html.

26. Advertising communication via email, post, fax or telephone

We process personal data for the purposes of advertising communication, which may take place via various channels, such as email, telephone, post or fax, in accordance with legal requirements.

The recipients have the right to revoke their consent at any time or to object to the advertising communication at any time.

After revocation or objection, we store the data necessary to prove previous authorization for contacting you or sending you information for up to three years after the end of the year in which the revocation or objection occurred, based on our legitimate interests. The processing of this data is limited to the purpose of defending against potential claims. Based on our legitimate interest in permanently respecting users' revocations or objections, we also store the data necessary to prevent renewed contact (e.g., email address, telephone number, name, depending on the communication channel).

- Types of data processed: Inventory data (e.g. names, addresses); contact data (e.g. email, telephone numbers).

- Affected people: Communication partner.

- Purposes of processing: Direct marketing (e.g., via email or post).

- Legal basis: Consent (Art. 6 Para. 1 Sentence 1 Letter a) GDPR). Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR).

27. Online marketing

We process personal data for the purposes of online marketing, which may include in particular the marketing of advertising space or the presentation of advertising and other content (collectively referred to as “content”) based on the potential interests of users and the measurement of their effectiveness.

For these purposes, so-called user profiles are created and stored in a file (a so-called "cookie") or similar methods are used to store user information relevant to displaying the aforementioned content. This information may include, for example, viewed content, visited websites, used online networks, as well as communication partners and technical information such as the browser used, the computer system used, and information about usage times and functions used. If users have consented to the collection of their location data, this data may also be processed.

Users' IP addresses are also stored. However, we use available IP masking methods (i.e., pseudonymization by shortening the IP address) to protect users. Generally, no clear user data (such as email addresses or names) is stored as part of the online marketing process; instead, pseudonyms are used. This means that neither we nor the providers of the online marketing methods know the actual identity of the users, but only the information stored in their profiles.

The information in the profiles is usually stored in cookies or using similar methods. These cookies can later generally be read on other websites that use the same online marketing process, analyzed for the purposes of displaying content, and supplemented with further data and stored on the server of the online marketing process provider.

In exceptional cases, personal data may be associated with profiles. This occurs, for example, when users are members of a social network whose online marketing methods we use and the network links the user profiles with the aforementioned information. Please note that users may enter into additional agreements with the providers, for example, by giving their consent during registration.

We generally only receive access to aggregated information about the success of our advertisements. However, through conversion tracking, we can examine which of our online marketing methods have led to a conversion, i.e., a contract signed with us. Conversion tracking is used solely to analyze the success of our marketing efforts.

Unless otherwise stated, we ask you to assume that cookies used will be stored for a period of two years.

- Types of data processed: Usage data (e.g., websites visited, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status); location data (information on the geographic position of a device or person); content data (e.g., entries in online forms).

- Affected people: Users (e.g., website visitors, users of online services).

- Purposes of processing: Audience measurement (e.g., access statistics, recognition of returning visitors); tracking (e.g., interest-/behavior-based profiling, use of cookies); marketing; profiles with user-related information (creation of user profiles); provision of our online services and user-friendliness; remarketing; conversion measurement (measuring the effectiveness of marketing measures); target group formation; security measures. Information technology infrastructure (operation and provision of information systems and technical equipment (computers, servers, etc.)).

- Safety measures: IP masking (pseudonymization of the IP address).

- Legal basis: Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR). Consent (Art. 6 Para. 1 Sentence 1 Letter a) GDPR).

- Option to object (opt-out): We refer to the data protection information of the respective providers and the objection options specified for the providers (so-called "opt-out"). If no explicit opt-out option has been specified, you have the option of deactivating cookies in your browser settings. However, this may restrict functions of our online offering. We therefore also recommend the following opt-out options, which are offered in summary for the respective areas:
  a) Europe: https://www.youronlinechoices.eu.
  b) Canada: https://www.youradchoices.ca/choices.
  c) USA: https://www.aboutads.info/choices.
  d) Cross-territorial: https://optout.aboutads.info.

Further information on processing processes, procedures and services:

- Pixelmate: cookie consent management; Website: https://wp-dsgvo-plugin.com/. Additional Information: An individual user ID, language as well as types of consent and the time of their submission are stored on the server and in the cookie on the user's device.

- Google Analytics 4: We use Google Analytics to measure and analyze the use of our online offering based on a pseudonymous user identification number. This identification number does not contain any unique data such as names or email addresses. It is used to assign analysis information to a device in order to identify which content users have accessed within one or different usage processes, which search terms they have used, which they have accessed again or which have interacted with our online offering. The time of use and its duration are also stored, as are the sources of the users who refer to our online offering and technical aspects of their devices and browsers. Pseudonymous profiles of users are created with information from the use of various devices, whereby cookies can be used. Google Analytics does not log or store individual IP addresses for EU users. However, Analytics provides coarse geographic location data by deriving the following metadata from IP addresses: city (and the city's derived latitude and longitude), continent, country, region, subcontinent (and ID-based counterparts). For EU data traffic, IP address data is used exclusively for this derivation of geolocation data before being immediately deleted. They are not logged, are not accessible and are not used for any other purposes. When Google Analytics collects metrics, all IP queries are performed on EU-based servers before passing traffic to Analytics servers for processing; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://marketingplatform.google.com/intl/de/about/analytics/; Data protection: https://policies.google.com/privacy; Order processing contract: https://business.safety.google/adsprocessorterms/; Basis for third country transfer: EU-US Data Privacy Framework (DPF), Standard Contractual Clauses (https://business.safety.google/adsprocessorterms); Option to object (opt-out): Opt-out plugin: https://tools.google.com/dlpage/gaoptout?hl=de, Settings for displaying advertisements: https://adssettings.google.com/authenticated. Additional Information: https://business.safety.google/adsservices/ (Types of processing and data processed).

- Google Search Ads 360: Search management platform that enables agencies and advertisers to manage and target search marketing campaigns across different search engines and media channels; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal basis: Consent (Art. 6 Para. 1 Sentence 1 Letter a) GDPR); Website: https://marketingplatform.google.com/intl/de/about/search-ads-360/; Data protection: https://policies.google.com/privacy; Order processing contract: https://business.safety.google/adsprocessorterms; Basis for third country transfer: EU-US Data Privacy Framework (DPF), Standard Contractual Clauses (https://business.safety.google/adsprocessorterms). Additional Information: https://business.safety.google/adsservices/ (Types of processing and data processed).

- Google Tag Manager: Google Tag Manager is a solution that allows us to manage website tags via a single interface and thus integrate other services into our online offering (see further details in this privacy policy). The Tag Manager itself (which implements the tags) does not, for example, create user profiles or store cookies. Google only receives the user's IP address, which is necessary to run the Google Tag Manager.; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal basis: Consent (Art. 6 Para. 1 Sentence 1 Letter a) GDPR); Website: https://marketingplatform.google.com; Data protection: https://policies.google.com/privacy; Order processing contract:
  https://business.safety.google/adsprocessorterms. Basis for third country transfer: EU-US Data Privacy Framework (DPF), Standard Contractual Clauses (https://business.safety.google/adsprocessorterms).

- Jetpack (WordPress Stats): Jetpack offers analytics features for WordPress software; Service provider: Aut O'Mattic A8C Ireland Ltd., Grand Canal Dock, 25 Herbert Pl, Dublin, D02 AY86, Ireland; Legal basis: Consent (Art. 6 Para. 1 Sentence 1 Letter a) GDPR); Website: https://automattic.com; Data protection: https://automattic.com/privacy. Basis for third country transfer: EU-US Data Privacy Framework (DPF).

- Jetpack CDN: Content Delivery Network (CDN) – service with which the content of an online offering, in particular large media files, such as graphics or program scripts, can be delivered more quickly and securely using regionally distributed servers connected via the Internet; Service provider: Aut O'Mattic A8C Ireland Ltd., Grand Canal Dock, 25 Herbert Pl, Dublin, D02 AY86, Ireland; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://jetpack.com/de/features/design/content-delivery-network/. Data protection: https://automattic.com/de/privacy/.

- Google Ads and conversion measurement: Online marketing methods for placing content and advertisements within the service provider's advertising network (e.g., in search results, videos, on websites, etc.) so that they are displayed to users who are likely to have an interest in the advertisements. We also measure ad conversion, i.e., whether users have taken the opportunity to interact with the advertisements and use the advertised offers (so-called conversion). However, we only receive anonymous information and no personal information about individual users.; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal basis: Consent (Art. 6 Para. 1 S. 1 lit. a) GDPR), legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR); Website: https://marketingplatform.google.com; Data protection: https://policies.google.com/privacy; Basis for third country transfer: EU-US Data Privacy Framework (DPF); Additional Information: Types of processing and data processed: https://business.safety.google/adsservices/. Data processing conditions between controllers and standard contractual clauses for third country transfers of data: https://business.safety.google/adscontrollerterms.

- Microsoft Advertising: Online marketing methods for placing content and advertisements within the service provider's advertising network (e.g., in search results, videos, on websites, etc.) so that they are displayed to users who are likely to have an interest in the advertisements. We also measure ad conversion, i.e., whether users have taken the opportunity to interact with the advertisements and use the advertised offers (so-called conversion). However, we only receive anonymous information and no personal information about individual users.; Service provider: Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland; Legal basis: Consent (Art. 6 Para. 1 S. 1 lit. a) GDPR), legitimate interests (Art. 6 Para. 1 S. 1 lit. f) GDPR); Website: https://about.ads.microsoft.com/; Data protection: https://privacy.microsoft.com/de-de/privacystatement; Basis for third country transfer: EU-US Data Privacy Framework (DPF); Option to object (opt-out): https://account.microsoft.com/privacy/ad-settings/. Additional Information: https://about.ads.microsoft.com/de-de/policies/legal-privacy-and-security.

28. Customer reviews and rating process

We participate in review and rating processes to evaluate, optimize and promote our services. If users rate us via the evaluation platforms or procedures involved or otherwise give feedback, the general terms and conditions or terms of use and the data protection information of the providers also apply. As a rule, the evaluation also requires registration with the respective provider.

In order to ensure that the reviewers have actually used our services, we transmit, with the consent of the customer, the necessary data regarding the customer and the service used to the respective review platform (including name, email address and Order number or article number). This data is used solely to verify the authenticity of the user.

- Types of data processed: Contract data (e.g., subject matter of the contract, term, customer category); usage data (e.g., websites visited, interest in content, access times); meta, communication and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

- Affected people: Customers; users (e.g., website visitors, users of online services).

- Purposes of processing: Feedback (e.g., collecting feedback via online form). Marketing.

- Legal basis: Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR).

Further information on processing processes, procedures and services:

- Rating widget: We integrate so-called "rating widgets" into our online services. A widget is a functional and content element embedded in our online services that displays dynamic information. It can be presented, for example, as a seal or similar element, sometimes also called a "badge." While the widget's content is displayed within our online services, it is retrieved from the servers of the respective widget provider at that moment. This is the only way to ensure that the content shown is always up-to-date, especially the current rating. For this to work, a data connection must be established between the webpage accessed within our online services and the widget provider's server. The widget provider receives certain technical data (access data, including the IP address) necessary to deliver the widget's content to the user's browser. Furthermore, the widget provider receives information that users have visited our online services. This information can be stored in a cookie and used by the widget provider to identify which online services participating in the evaluation process have been visited by the user. The information can be stored in a user profile and used for advertising or market research purposes.; Legal basis: Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR).

- ProvenExpert: review platform; Service provider: Expert Systems AG, Quedlinburger Strasse 1, 10589 Berlin, Germany; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://www.provenexpert.com/de-de/. Data protection: https://www.provenexpert.com/de-de/datenschutzbestimmungen/.

We maintain online presences within social networks and process user data in this context in order to communicate with active users there or to offer information about us.

Please note that user data may be processed outside the European Union. This may pose risks for users, as it could, for example, make it more difficult to enforce their rights.

Furthermore, user data within social networks is generally processed for market research and advertising purposes. For example, user profiles can be created based on usage patterns and the resulting user interests. These user profiles can then be used to display advertisements, both within and outside the networks, that are likely to correspond to the users' interests. For these purposes, cookies are typically stored on users' computers, recording their usage patterns and interests. Additionally, user profiles can also store data independently of the devices used by the users (especially if the users are members of the respective platforms and are logged in).

For a detailed description of the respective forms of processing and the options for objection (opt-out), we refer to the data protection declarations and information provided by the operators of the respective networks.

In the case of requests for information and the assertion of the rights of those affected, we would also like to point out that these can most effectively be asserted with the providers. Only the providers have access to user data and can take appropriate measures and provide information directly. If you still need help, you can contact us.

- Types of data processed: Contact details (e.g., email addresses, telephone numbers); content data (e.g., entries in online forms); usage data (e.g., websites visited, interest in content, access times); meta, communication and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

- Affected people: Users (e.g., website visitors, users of online services).

- Purposes of processing: Contact requests and communication; feedback (e.g., collecting feedback via online form). Marketing.

- Legal basis: Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR).

Further information on processing processes, procedures and services:

- Instagram: Social network; Service provider: Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://www.instagram.com. Data protection: https://instagram.com/about/legal/privacy.

- Facebook pages: Profiles within the social network Facebook - We are jointly responsible with Meta Platforms Ireland Limited for the collection (but not further processing) of data from visitors to our Facebook page (so-called "fan page"). This data includes information about the types of content users view or interact with, or the actions they take (see "Things you and others do and provide" in the Facebook data policy: https://www.facebook.com/policy), as well as information about the devices used by users (e.g., IP addresses, operating system, browser type, language settings, cookie data; see "Device Information" in the Facebook Data Policy: https://www.facebook.com/policy). As explained in the Facebook Data Policy under "How do we use this information?", Facebook also collects and uses information to provide analytics services called "Page Insights" to page operators so that they can gain insights into how people interact with their pages and the content associated with them. We have entered into a special agreement with Facebook ("Page Insights Information", https://www.facebook.com/legal/terms/page_controller_addendum), which specifically regulates which security measures Facebook must observe and in which Facebook has agreed to fulfill the rights of data subjects (i.e., users can, for example, submit requests for information or deletion directly to Facebook). The rights of users (in particular, the rights to information, deletion, objection, and lodging a complaint with the competent supervisory authority) are not restricted by the agreements with Facebook. Further information can be found in the "Information on Page Insights" (https://www.facebook.com/legal/terms/information_about_page_insights_data); Service provider: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://www.facebook.com; Data protection: https://www.facebook.com/about/privacy; Basis for third country transfer: EU-US Data Privacy Framework (DPF), Standard Contractual Clauses (https://www.facebook.com/legal/EU_data_transfer_addendum). Additional Information: Agreement on shared responsibility: https://www.facebook.com/legal/terms/information_about_page_insights_data. The joint responsibility is limited to the collection by and transfer of data to Meta Platforms Ireland Limited, a company based in the EU. Further processing of the data is the sole responsibility of Meta Platforms Ireland Limited, which in particular concerns the transmission of the data to the parent company Meta Platforms, Inc. in the USA (on the basis of the agreement between Meta Platforms Ireland Limited and Meta Platforms, Inc. concluded standard contractual clauses).

- LinkedIn: Social network; Service provider: LinkedIn Ireland Unlimited Company, Wilton Plaza Wilton Place, Dublin 2, Ireland; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://www.linkedin.com; Data protection: https://www.linkedin.com/legal/privacy-policy; Order processing contract: https://legal.linkedin.com/dpa; Basis for third country transfer: Standard contractual clauses (https://legal.linkedin.com/dpa). Option to object (opt-out): https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

- X: Social network; Service provider: Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2 D02 AX07, Ireland; Legal basis: Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR). Data protection: https://twitter.com/privacy, (Settings: https://twitter.com/personalization).

- Xing: Social network; Service provider: New Work SE, Am Strandkai 1, 20457 Hamburg, Germany; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://www.xing.de. Data protection: https://privacy.xing.com/de/datenschutzerklaerung.

30. Plugins and embedded functions and content

We incorporate functional and content elements into our online offering that are obtained from the servers of their respective providers (hereinafter referred to as "third-party providers"). These may include, for example, graphics, videos or city maps (hereinafter referred to uniformly as "content").

The integration always requires that the third-party providers of this content process the IP address of the user, since without the IP address they would not be able to send the content to their browser. The IP address is therefore required to display this content or functions. We endeavor to only use content whose respective providers only use the IP address to deliver the content. Third-party providers can also use so-called pixel tags (invisible graphics, also known as "web beacons") for statistical or marketing purposes. The "pixel tags" can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information can also be stored in cookies on the user's device and can contain, among other things, technical information about the browser and operating system, referring websites, the time of visit and other information about the use of our online offer, as well as be linked to such information from other sources.

- Types of data processed: Usage data (e.g., websites visited, interest in content, access times); meta, communication and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status); content data (e.g., entries in online forms).

- Affected people: Users (e.g., website visitors, users of online services).

- Purposes of processing: Provision of our online offering and user-friendliness. Information technology infrastructure (operation and provision of information systems and technical devices (computers, servers, etc.).).

- Legal basis: Legitimate interests (Art. 6 Para. 1 Sentence 1 Letter f) GDPR).

Further information on processing processes, procedures and services:

- YouTube videos: Video content; YouTube videos are embedded via a special domain (recognizable by the component "youtube-nocookie") in the so-called "enhanced privacy mode", which prevents the collection of cookies on user activity to personalize video playback. However, information about user interaction with the video (e.g., remembering the last playback position) may still be stored.; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://www.youtube.com; Data protection: https://policies.google.com/privacy. Basis for third country transfer: EU-US Data Privacy Framework (DPF).

- Google Fonts (sourced from Google server): The procurement of fonts (and symbols) is for the purpose of technically secure, maintenance-free, and efficient use of fonts and symbols with regard to up-to-dateness and loading times, their uniform display, and compliance with any applicable licensing restrictions. The user's IP address is transmitted to the font provider so that the fonts can be made available in the user's browser. Furthermore, technical data (language settings, screen resolution, operating system, hardware used) is transmitted, which is necessary for providing the fonts depending on the devices used and the technical environment. This data may be processed on a server of the font provider in the USA. When visiting our website, users' browsers send HTTP requests to the Google Fonts Web API (i.e., a software interface for retrieving the fonts). The Google Fonts Web API provides users with the Cascading Style Sheets (CSS) from Google Fonts and then with the fonts specified in the CSS. These HTTP requests include (1) the IP address used by the user to access the internet, (2) the requested URL on the Google server, and (3) the HTTP headers, including the user agent, which describes the browser and operating system versions of the website visitor, and the referring URL (i.e., the webpage where the Google font is to be displayed). IP addresses are neither logged nor stored on Google servers, nor are they analyzed. The Google Fonts Web API logs details of the HTTP requests (requested URL, user agent, and referring URL). Access to this data is restricted and strictly controlled. The requested URL identifies the font families for which the user wants to load fonts. This data is logged so that Google can determine how often a particular font family is requested. With the Google Fonts Web API, the user agent must adapt the font that is generated for the specific browser type. The user agent is primarily logged for debugging purposes and used to generate aggregated usage statistics that measure the popularity of font families. These aggregated usage statistics are published on the Google Fonts Analytics page. Finally, the referring URL is logged so that the data can be used for production maintenance and to generate an aggregated report of top integrations based on the number of font requests. Google states that none of the information collected by Google Fonts is used to create end-user profiles or to serve targeted ads.; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://fonts.google.com/; Data protection: https://policies.google.com/privacy; Basis for third country transfer: EU-US Data Privacy Framework (DPF). Additional Information: https://developers.google.com/fonts/faq/privacy?hl=de.

- Loom: video messaging, screen sharing and recording; Service provider: Loom, Inc., 1700 Van Ness, Suite 1015 San Francisco, California 94109, USA; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://www.loom.com/; Data protection: https://www.loom.com/privacy-policy; Order processing contract: https://www.loom.com/dpa. Basis for third country transfer: Standard contractual clauses (https://www.loom.com/dpa).

- one.com: cloud storage, cloud infrastructure services and cloud-based application software; Service provider: One.com Group AB, Carlsgatan 3, 211 20 Malmö, Sweden; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://www.one.com/de/info/datenschutzrichtlinie; Data protection: https://www.one.com/de/info/datenschutzrichtlinie. Order processing contract: https://www.one.com/de/info/datenschutzrichtlinie#DATAPROCESSER.

- LearnDash – learning management system: LearnDash is a WordPress learning management software (LMS) that allows you to create, manage and deliver courses and tutorials. One of the most popular LMS options on the market, it offers a variety of features and integrates with a number of WordPress themes and plugins; Service provider: Privacy Matters
  c/o Liquid Web, LLC
  Attn: Director of Security
  2703 Ena Drive
  Lansing, MI 48917
  USA
  privacy@liquidweb.com ; Website: https://www.learndash.com/. Data protection: https://www.learndash.com/privacy-policy/.

31. Management, organization and support tools

We use services, platforms and software from other providers (hereinafter referred to as "third-party providers") for the purposes of organizing, managing, planning and providing our services. When selecting third-party providers and their services, we observe the legal requirements.

In this context, personal data may be processed and stored on the third-party servers. This may affect various data, which we process in accordance with this data protection declaration. This data may include, in particular, user master data and contact details, data on processes, contracts, other processes and their content.

If users are referred to third-party providers or their software or platforms as part of communication, business or other relationships with us, the third-party providers may process usage data and metadata for security purposes, service optimization or marketing purposes. We therefore ask you to observe the data protection information of the respective third-party providers.

- Types of data processed: Content data (e.g., entries in online forms); usage data (e.g., websites visited, interest in content, access times); meta, communication and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

- Affected people: communication partner; Users (e.g. website visitors, users of online services).

- Purposes of processing: Provision of contractual services and fulfillment of contractual obligations. Office and organizational procedures.

32. Changes and updates to the data protection declaration

We ask that you regularly review the content of our privacy policy. We will update the privacy policy as soon as changes to our data processing activities make this necessary. We will inform you if any changes require action on your part (e.g., consent) or any other individual notification.

If we provide addresses and contact information for companies and organizations in this data protection declaration, please note that the addresses may change over time and ask you to check the information before contacting us.

Changes from 11.12.2025: Shortening of the company name from „Praxistrainings-Lebensmittelsicherheit“ to „Praxistrainings-LMS“

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